Datum en tijd
Dinsdag 24 juni 2025 13:00 - 18:00
Lammerstraat 13, 9000 Gent, België
Wintercircus Gent
Customer behaviour is shifting. The journey often starts with AI — not your homepage or a search engine. Today, AI decides what people see, where they search, and which brands stand out. Your website? It’s no longer the centre of attention.
The classic funnel is making way for a new playing field — one shaped by data, technology, content and platform choices. At FolloTalks Live, you’ll learn how to stay ahead with smart strategies, data-driven insights and the right tech stack.
As our partner and speaker, Becom will share their vision on digital marketing in the Belgian market. Together, we’ll explore what really works, share key learnings, and push boundaries to shape the future. Expect an afternoon full of energy, interaction and practical takeaways.
Expect 5 sessions packed with plenty of networking opportunities — everything you need to make your brand future-proof.
- 13:00 – 13:30 Arrival & welcome
- 13:30 - 13:35 Opening
- 13:35 - 14:00 FolloTalk #1: More margin, more profitable growth: discover these data-driven strategies for future-proof SEO, SEA, and social campaigns
- 14:00 - 14:30 Becom: What’s driving the Belgian market? Trends, challenges, and growth opportunities in 2025
- 14:30 - 15:00 FolloTalk #2: How AI accelerates Marketplaces’ grip on e-commerce
- 15:00 - 15:30 Break
- 15:30 - 16:00 FolloTalk #3: From scrolling to shopping: transform social into a sales channel
- 16:00 - 16:30 FolloTalk #4: SEO in the era of AI — from search intent to ChatGPT optimization
- 16:30 - 18:00 Networking