LinkedIn is expanding its platform with new AI-driven functionalities that help professionals achieve optimal results. For Sales Navigator, a new account prioritization feature has been added that directly shows you which users are important for your sales strategy. This AI tool analyzes various relevant signals and highlights important developments you shouldn't miss, based on your own client base and network contacts.
Additionally, more signals have been added to the buyer intent markers. This now also includes company website visits and new connections between colleagues. This way, you gain immediate insight into whether a potential client is interested in your solution.
With the new 'Personas' feature, you can easily create templates of your ideal leads. LinkedIn uses these templates to directly suggest relevant contacts.
For Recruiter, a 'Likelihood of Interest' element has been added. This directly points you to professionals who are likely to respond positively to your approach, based on various factors.
These new AI tools ensure that you don't miss opportunities, quickly find the right contacts, and better assess how potential candidates will respond to your offer.
