AI Search

AI and LLM search optimization

Follo is the performance marketing agency that grows brands within the rapidly evolving landscape of AI-driven search engines like ChatGPT, Bard, and Perplexity. We ensure your brand is visible and dominantly present on thousands of relevant AI prompts. Thanks to our unique combination of data-driven strategies, innovative technology, and forward-thinking content experiences, we effectively leverage AI Search to sustainably strengthen your brand position and visibility.

AI Search

Put your brand in pole position now

AI Search is no longer a thing of the future—it's happening now. Users increasingly rely on AI chatbots and language models like ChatGPT, Bing AI, and Google's generative search experiences (SGE) to get answers and recommendations quickly. Waiting is not an option; brands that anticipate now will immediately gain market share. Follo ensures that you are already visible within this new generation of search engines today, so your target audience finds you sooner and considers you more actively.

We turn AI Search into a tangible competitive advantage. With in-depth analyses, proven content optimization, and smart automations, we ensure that AI models not only mention your brand but actively recommend it.

Google

Take control over AI overviews

Google increasingly integrates AI overviews and generative answers at the top of search results (SGE). These are already the places where your potential customers first encounter your brand. Follo helps to be maximally visible and convincing here. Our unique Follo Engine continuously monitors which prompts Google selects for AI overviews, so we can optimize content and ensure your brand is the first answer to appear.

real-time insight and maximum AI impact

FolloEngine

FolloEngine - YOY - pages best performing.png

With our unique Follo Engine, you get real-time insight into how your brand performs within AI platforms. We not only measure how often your brand is mentioned on specific prompts but especially why and how that happens. Thanks to our dashboards, you continuously gain clear insight into your competitive position and discover exactly where opportunities lie to take quick action. With our Follo Engine:

  • Monitor thousands of relevant AI prompts: See how your brand scores and how competitors perform on topics relevant to your target audience.
  • Identify where growth opportunities lie directly: We clearly map trends and opportunities, so you can quickly and effectively optimize for better results.
  • Translate insights directly into results: We translate our data into concrete actions that make your brand more visible within AI Search faster.

This is how Follo positions your brand within AI Search

Our approach within AI Search is clear, results-oriented, and proven effective:

  • Data-driven AI content strategy: We create content that makes AI platforms actively recommend your brand, fully aligned with insights from the Follo Engine.
  • Smart, scalable optimization: With the help of smart automations, we ensure your brand is always findable on thousands of relevant prompts.
  • Full integration with your existing strategies: Our approach seamlessly aligns with other channels like Google, TikTok, and YouTube, allowing your brand to fully benefit from an integrated online approach.

From strategy to success, in every industry

Our proven expertise in various sectors

Data-driven AI content strategy

 We create content that makes AI platforms actively recommend your brand, fully aligned with insights from the FolloEngine.

Smart, scalable optimization

With the help of smart automations, we ensure your brand is always findable on thousands of relevant prompts.

Full integration with your existing strategies

Our approach seamlessly aligns with other channels like Google, TikTok, and YouTube, allowing your brand to fully benefit from an integrated online approach.

International SEO:

Our specialists ensure optimal local findability without compromising your global brand identity. We combine technical optimizations like hreflang tags and international content strategies with smart automation, leading to global growth.

Integrated Search: holistic performance strategy across all channels

Follo employs an integrated search approach where your target audience is central. By combining AI Search with traditional search engines like Google and Bing and social search channels like TikTok and YouTube, we ensure your brand is always present at the moments that matter. Whether it's searching, discovering, or deciding, your brand remains top-of-mind.

This holistic approach not only increases your visibility but also strengthens your brand impact and delivers measurable results across the entire digital landscape. With Follo, you benefit today from powerful AI Search strategies that ensure maximum online visibility and a strong position in the search environment of tomorrow.