Follo Academy
AI & ChatGPT training
From basics to impact
What will you learn in our AI training?
Our trainings make your team confident with AI, without the technical jargon. From understanding how ChatGPT and other LLMs work, to using AI smartly for content, campaigns, and customer engagement. You’ll learn:
- How to speed up your work without losing creativity
- When (and when not) to use ChatGPT effectively
- The opportunities and risks of generative AI
- How to assess and improve AI-generated output
- How to integrate AI into your daily marketing practice
Not theory, but practice
Trainings with immediate applicability
Our sessions are hands-on: short on theory, big on doing. We train marketing, CX, and sales teams in small groups using real cases and content from your organization. No standard slide decks, just an interactive approach that inspires and activates. By the end, your team knows exactly what AI means for them, and how to start using it right away.
Learning with impact, results that stick
More insight: why choose Follo Academy?
Efficient learning
Learn all relevant AI applications for marketing in a compact program tailored to your needs.
Practice-oriented
You’ll work with tools and techniques you can apply directly in your daily practice.
Expert guidance
Our specialists share real-world experience and stay up to date with the latest developments in AI and marketing.
Personal attention
Thanks to small groups, there’s plenty of room for interaction, questions, and deep dives into your specific context, ensuring maximum learning impact.
Always focused on practice and results
Our approach is simple: we combine knowledge with practice. All trainings are developed and delivered by our own specialists, people who work with AI in marketing every single day. We blend theory with hands-on assignments, so your team can apply what they’ve learned right away. Fast, focused learning with real results.
Learn from the best, grow with impact
At Follo, everything revolves around progress, and the same goes for our Academy. Our trainers are in the field themselves and know exactly what’s happening. The content of our trainings is current, relevant, and aligned with your reality. We create space for questions, sparring, and practice. Every professional has their own learning goals, so we adapt our programs accordingly. Whether you’re just starting out or ready to go deeper, we help your team take the right next step.
