TikTok has introduced new promotion options that allow you to boost your content directly from your feed. This is a welcome addition to the existing advertising options via the business manager. With this new feature, you quickly and effectively increase your brand visibility.
Through the promote button, you can choose from different objectives:
- Video views
- Website visitors
- TikTok followers
- More profile views
The business manager offers additional optimization options focused on conversions, app downloads, and leads. This way, you create a complete strategy that perfectly aligns with your objectives.