Tradebyte Partner

Tradebyte Partner

Tradebyte is the go-to integration platform for fashion and lifestyle brands that want to scale across premium marketplaces. As a certified Tradebyte partner, Follo enables brands to connect seamlessly with major platforms such as Zalando, About You, Otto, La Redoute and many more.

We connect Tradebyte with your PIM, ERP or WMS, configure TB.One end-to-end and ensure flawless data flows across all marketplaces. The result: a scalable marketplace architecture built for international growth.
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About Tradebyte

Tradebyte is an international SaaS platform that connects brands to over 90 fashion and lifestyle marketplaces across Europe. Through TB.One, it acts as the central hub for product data, content, orders and pricing.

For brands selling on marketplaces with strict requirements, especially Zalando, Tradebyte is often the preferred or even required integration partner.

Tradebyte

Why Tradebyte with Follo?

We combine the power of Tradebyte with marketplace expertise, fashion standard and FolloEngine-data. This ensures that the platform is utilized at the highest level.

  • Deep partnership with Zalando (ZFS & ZDirect)
    Full compatibility with Zalando’s content, logistics and compliance standards.
  • Fashion-grade content management
    TB.One enables advanced variant handling, fit attributes, visuals and mass editing, essential for high conversion.
  • Coverage of Europe’s top fashion marketplaces
    From Zalando to About You, La Redoute, Otto, Mirapodo and niche local platforms.
  • Strong DACH marketplace expertise
    Perfect for brands expanding into Germany, Austria and Switzerland.
  • Full TB.One setup by Follo
    Including category mapping, business rules, publishing workflows, variant logic, stock syncing and error resolution.

Marketplace integrator

What Tradebyte offers

Extensive network of fashion retailers

Compatible with Zalando, Otto, About You, La Redoute, Amazon, Bol and many more.

 

Centralised product & order management

One system for all product data, inventory and order flows.

 

Content enrichment & mass editing

Bulk tools, templates and rules to scale high-quality product content.

 

Error visibility & validation

See missing or invalid attributes per marketplace before you publish.

Automation through business rules

Smart rules for pricing, assortments, stock buffers and marketplace-specific logic.

 

Standard and custom integrations

Connects with major PIMs, ERPs, WMS systems and fulfilment solutions.

Frequently asked questions

Get in touch
Because it supports detailed variant logic, size and colour structures, and marketplace requirements unique to fashion.
More than 90, including Zalando, About You, La Redoute, Otto, Amazon and Bol.com.
We configure the complete TB.One environment, optimise content and rules, and manage marketplace integrations.
Absolutely, it’s designed for multi-country, multi-channel European growth.