Follo launches two new advertising options on Pinterest. After a successful test phase with selected advertisers, the platform is rolling out the 'Premiere Spotlight' ads widely. This premium ad format gives your brand a prominent spot in the search tab, where a video ad takes up no less than 50% of the screen for 24 hours.
Image
Additionally, Pinterest introduces 'Travel Catalogs' - an innovative advertising option specifically for the travel industry. With this tool, travel organizations can upload their entire offering in a catalog. The system then transforms this into dynamic product ads that perfectly match users' search intent.
Image
