In this episode, we dive into the future of local search — how AI is changing the game, which factors will determine visibility, and what you can do now to avoid falling behind.
Listen now on Spotify or Apple Podcasts.
What you'll take away:
- How local relevance (think: Google My Business, reviews, local content) is becoming increasingly important in the context of AI-driven search results.
- Why traditional ranking factors like links and keywords still matter, but now need to be paired with trust signals, authority, and user experience.
- The role of AI in shaping "AI Overviews," conversational search, and how your brand needs to be mentioned in those answers to be found.
- Practical tips to boost your local visibility: optimize your business profile, update your content, maintain consistent data, and focus on content that provides answers (FAQs, how-tos, etc.).
Why listen?
Because local search is no longer "business as usual." Those who fail to adapt to AI will miss out on visibility and revenue. In about 30 minutes, you'll gain insights and tools to keep your brand visible in 2025 — when more and more searches will be powered by AI.
Listen now: discover the upcoming changes, how to prepare for them, and how to take your local discoverability to the next level.
