Channable Partner

Channable Partner

With Channable, you bring in a powerful feed-management platform that forms the backbone of digital advertising and marketplace growth. As a Gold Partner, we connect your product data intelligently to all relevant channels: search, social, marketplaces and comparison engines. Ensuring you always work with clean, up-to-date and fully optimized feeds. This way, every euro you invest in advertising, marketplaces or automation delivers maximum return.
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About Channable

Channable is one of Europe’s leading feed-management and automation platforms. It enables retailers and brands to enrich, structure and synchronize product feeds across hundreds of channels simultaneously, from Google Shopping and Meta to Amazon, bol, eBay, and over 2,500 comparison engines and affiliate networks.

For many brands, Channable is the foundation of their digital distribution: one central place to manage data, automate processes and scale campaigns.

Channable

Why Channable with Follo?

As a Gold Partner, we combine the power of Channable with our deep expertise in marketplaces, feed management and advertising. That means:

  • Direct integration with your webshop or PIM
    Always up-to-date prices, stock levels and product information.
  • Channel-specific optimization
    We build rulesets tailored to each platform, from Google Shopping to bol and Amazon, ensuring your feeds perfectly align with algorithms, category structures and search behaviour.
  • Feed enrichment with FolloEngine
    Through our own technology, we connect Channable feeds with search behaviour, market data, margins and performance signals to optimize continuously.
  • Scalable campaigns & automation
    We combine Channable’s automation rules, repricer and ad automation with our advertising specialists for maximum efficiency.
  • Full expert support
    From onboarding and mapping to feed audits, automation and marketplace integration.

Maximum results from your product feeds

The power of Channable for your advertisements

Real-time synchronization

Your products update automatically thanks to API connections with your webshop, ERP or PIM. Stock, prices and variants are always accurate — crucial for marketplace ranking and ad quality.

 

Product feeds for all channels

From Google Shopping and Meta to Amazon, bol.com, eBay, Douglas and hundreds of niche platforms. Channable makes it easy to create unique feeds per channel.

 

Automate what needs to scale

With Channable you can automate campaigns, prices, ad assets and feed rules, including: dynamic pricing, scalable search & shopping automation, variant logic, per-category feed enrichment and automatic exclusion of out-of-stock items.

Expert support

Leverage our Gold Partner expertise for the best possible performance.

 

Marketplace repricer

Want to compete on marketplaces like Bol or Amazon? The Channable Repricer helps you run competitive pricing strategies, without losing margin.

 

Centralised control

One dashboard for feeds, ads, product data and optimization rules.
This gives you speed, insight and efficiency across both advertising and marketplaces.

Channable for marketplaces

Many brands know Channable mainly as an advertising tool, but it’s equally powerful for marketplaces. Through Channable you can:

  • publish products on bol.com, Amazon, eBay and more
  • manage API orders in one central place
  • tailor product data to marketplace-specific requirements
  • synchronise stock automatically
  • adjust pricing dynamically with repricer rules

Channable is especially valuable for brands with large catalogues or those aiming to scale quickly into new countries or marketplaces.

Channable for Marketplaces

Frequently Asked Questions

Frequently asked questions about our Channable services
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Channable directly connects with your webshop, ensuring product information and inventories are always up-to-date. This prevents disappointed customers and unnecessary advertising costs.
Channable supports all major advertising channels such as Google Shopping, Facebook, Instagram, Marktplaats, Bol.com, and Amazon. We can optimize the feed per channel for the best results.
As a Gold Partner, we have extensive experience with Channable. We help you with implementation, feed optimization, and achieving maximum results from your digital advertisements.