ChannelEngine Partner

ChannelEngine Partner

ChannelEngine is one of Europe’s most powerful marketplace integration platforms. As an official partner, Follo helps brands scale across dozens of marketplaces at once, from Amazon and Zalando to Bol, Douglas, About You and international retail platforms.

We connect ChannelEngine with your PIM, ERP, WMS or webshop and configure the full integration, feed quality and marketplace setup. This gives you a scalable marketplace architecture that supports brand growth across multiple countries.
Get in touch Discover how we work

About ChannelEngine

ChannelEngine is a global e-commerce integration platform that enables brands to sell on more than 200 marketplaces. The system acts as a central hub between your internal systems and external sales channels, allowing you to manage product data, stock, orders and pricing from one environment.

For brands that want to grow internationally, ChannelEngine is often the foundation of a scalable marketplace strategy.

ChannelEngine

What does ChannelEngine offer?

ChannelEngine is a global marketplace integrator. ChannelEngine is compatible with major marketplaces including Amazon (EU/US), Bol.com, Zalando (through Zdirect), About You, Fnac, Cdiscount, eBay, Otto, Kaufland, Mirapodo and over 200 international platforms. marketplaces.

Distributed e-commerce at scale

With ChannelEngine, you manage all marketplace activities from a single central environment. You can:

  • centrally manage and enrich product data
  • publish listings automatically across multiple countries
  • process orders and returns efficiently
  • automate pricing strategies per country
  • detect and resolve marketplace errors quickly

This creates an efficient and scalable structure that makes international expansion easier.

The bridge between your systems and marketplaces

ChannelEngine acts as the integration layer between your internal systems,ERP, PIM, WMS, webshop, inventory management, and all connected marketplaces. The result: consistent data, fewer errors and a setup that grows with your brand.

More about marketplaces

Why ChannelEngine with Follo?

As a partner, we combine ChannelEngine’s technology with our marketplace expertise, feed optimisation and FolloEngine data — so you get far more out of your marketplace presence.

  • Clear, powerful interface
    ChannelEngine is known for its intuitive interface that lets you switch quickly between feeds, marketplaces and settings.
  • Automated pricing and assortment logic
    We build pricing rules, stock tolerance settings, product segmentations and repricing strategies aligned with your margins and goals.
  • Extensive content mapping
    Every marketplace has its own requirements. We ensure your content structures, attributes and variant logic map flawlessly for Amazon, Zalando, Bol, About You and all other platforms.
  • Seamless integration with your systems
    ChannelEngine connects effortlessly to PIM, ERP and WMS systems. We ensure the connection works flawlessly, including validation, data clean-ups and long-term error management.

Frequently Asked Questions about ChannelEngine at Follo

Get in touch
ChannelEngine supports more than 200 marketplaces, multi-country listings, local pricing rules and multi-warehouse setups — making it ideal for brands expanding across Europe or globally.
ChannelEngine connects via API and acts as a middleware layer. We configure the mapping, validation rules and sync logic to ensure accurate, real-time data exchange.
We manage onboarding, feed audits, content mapping, pricing automation, marketplace setup, monitoring, error handling and continuous optimisation, all backed by FolloEngine data.
Through real-time API synchronisation with your internal systems. Stock, pricing, variants and product attributes are updated automatically across all connected marketplaces.